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Director of Group Sales

SLS Baha Mar | 1 Baha Mar Blvd, Nassau, Bahamas

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Company Description

SLS Baha Mar welcomes you to an unforgettable journey where every moment is a testament to the art of hospitality. We are a playground for the mischievous, a haven for those seeking the allure of grandeur, and a place where you can truly feel alive

We have an exciting job opportunity to join our Sales & Marketing team as a Director of Group Sales at SLS Baha Mar, Nassau, The Bahamas.

JOIN THE ENNISMORE FAMILY TODAY!

Job Description

Under the general guidance of the Director of Sales & Marketing, responsible for directing, coordinating, training, and supervising the Group Sales Managers in all sales-related activities. Responsible for assisting in the creation of strategies and the direct oversight of the execution of plans and tactics used to focus on increasing direct revenue for the property. Responsible for growing existing accounts and generating new business to ensure that revenues meet or exceed budget in order to maximize revenue and profits, and to improve the hotel’s performance in the marketplace.

  • Direct and manage all group sales activities to maximize revenue for the hotel
  • Develops sales plans and strategies to meet or exceed established revenue and room night goals, and other reports as directed/required
  • Collaborate with the DOSM to develop rates, group ceilings and deployment strategies through review of competitive data, demand analysis and mix management
  • Recruit, direct, manage, train and counsel group sales staff.
  • Oversee departmental matters as they relate to federal, state and local employment and civil rights laws
  • Participate in sales presentations, property tours and customer meetings
  • Conduct and attend business review meetings, strategic sales meetings, management meetings and other meetings as required/ requested
  • Represent the hotel in community and industry organizations and events
  • Participate as team player with other key leadership members
  • Be a leader and role model to all team members
  • Supervise, administer and ensure timely completion of all activities of the Sales Department
  • Develop a full working knowledge of the operations of the hotel, including Food and Beverage, Guest Services, Front Office, Housekeeping and Revenue Management
  • Develop a complete knowledge of company sales policies and SOP’s, and ensure knowledge of and adherence to those policies by the group sales team
  • Leads Tentative Meetings and develops action plans to improve booking pace and productivity.
  • Evaluates new and incremental business opportunities/promotions to maximize revenue for the hotels.
  • Responds to sales inquiries, initiates new sales, prospects and qualifies leads and solicits potential clients, conducts site visits and answers questions, determines rates, prepares proposals, negotiates contracts, services accounts and analyzes lost business for the hotel/s.
  • Meet or exceed established goals
  • Administers Group Sales Department expenses
  • Coordinate group bookings to maximize profits
  • Initiate and follow up on leads
  • Monitor production of all top accounts and evaluate trends within said market. Ensure group sales team is held accountable for those accounts within their respective territories
  • Interviews, trains, supervises, counsels, schedules and evaluates Group Sales Managers.
  • Assist in the preparation of required reports in a timely manner
  • Attend weekly sales meetings and daily line ups
  • In collaboration with the Director of Conference Services review meeting planner evaluations to uncover opportunities and maintain positive scores
  • Works with various departments to ensure requested services are provided to customers.
  • Any other reasonable duties as assigned by the supervisor or manager.
  • We recognize we are in the hospitality industry and that may require us to provide lateral service.  We will on occasion call for each individual in the team to on a routine basis perform various related tasks as needed in the spirit of providing exceptional guest service.

ADDITIONAL RESPONSIBILITIES

  • Communicate effectively, both verbally and in writing, to provide clear direction to the venue teams.
  • Communicate with employees using a positive and clear speaking voice, listen to and understand requests, respond with appropriate actions and provide accurate information.
  • Remain calm and alert, especially during emergency situations and/or heavy restaurant activity, serving as a role model for team and other employees. Interact with other department personnel and venue staff as needed.
  • Make decisions and take actions based on previous experience and good judgment, sometimes revising procedures to accommodate unusual situations.

To be aware of and ensure constant compliance with all necessary operational policies including:

  • Health and Safety
  • Food Hygiene
  • Maintenance
  • Emergency Procedures
  • Liquor Licensing

SUPPORTIVE FUNCTIONS

In addition to performance of the essential functions, this position may be required to perform a combination of the following supportive functions, with the percentage of time performing each function to be solely determined by the supervisor based upon the particular requirements of the company.

  • Attend mandatory meetings including divisional meetings, staff meetings, etc.
  • Participate in community events and ensure corporate social responsibility goals of SLS are met.
  • Utilize traditional software programs such as Microsoft Office (Word, Excel, Outlook, and PowerPoint), Micros, ADP, Open Table and any departmental specific systems used.
  • Keep work area clean and organized.
  • Ensure confidential documents are kept in a secured area.
  • When disposing confidential documents that contain any personally identifiable information, they must be shredded or pulverized.
  • Complete other duties as assigned by the Department Head.
  • Demonstrate positive leadership characteristics, which inspire Team Members to meet and exceed standards.
  • Ensure compliance with SLS’s policies and procedures.

OTHER DUTIES

  • Assimilate into SLS’s culture through understanding, supporting and participating in all SLS elements. Demonstrate working knowledge of the service standards.
  • Regular attendance in conformance with the standards, which may be established by SLS from time to time, is essential to the successful performance of this position.
  • Due to the cyclical nature of the hospitality industry, employees may be required to work varying schedules to reflect the business needs of the property.

Qualifications

  • The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation. 
  • Bachelor’s Degree preferred
  • Minimum five (5) years of sales leadership experience in similar sized operation required, preferably in an upscale and/or lifestyle brand hotel
  • Must have comprehensive knowledge of food and beverage, catering sales, conference service and marketing management experience, guest relations and etiquette
  • Basic understanding of legal contract language
  • Proven team leader with a high level of energy and motivation with a proven track record of living the company's values
  • An intermediate to proficient understanding of Computer systems such as: Opera, Microsoft Word, Excel & Outlook is preferred
  • Enter and locate work related information using computers and/or point of sale systems
  • Ability to spend extended lengths of time viewing a computer screen
  • Possess a gracious, friendly, and fun demeanor
  • Ability to multitask, work in a fast-paced environment and have a high level attention to detail
  • Maintain positive and productive working relationships with other employees and departments
  • Ability to work independently and to partner with others to promote an environment of teamwork
  • Must be able to stand or walk a minimum eight-hour shift.
  • Must be able observant and quick to respond to various situations while also multitasking and handling stressful situations.
  • Must be able to twist, tow (push or pull), reach, bend climb and carry objects as necessary.
  • Must have excellent communication skills and be able to read, write, speak and understand English.
  • Must be able to work inside and outside at all times of the year as needed, based upon business volumes.
  • Knowledge of federal, state and local laws governing equal employment opportunity and civil rights, occupational safety and health, wage and hour issues, and labor relations

Additional Information

SAFETY REQUIREMENTS

Personal Protective Equipment (PPE) may be required when performing work duties that may have the potential of risk to your health or safety. The restaurant will provide the required PPE. Team members will be trained in the proper use and care of any assigned PPE. It is your responsibility to report defective, damaged or lost PPE, or equipment that does not fit properly, to your Manager.

GROOMING/UNIFORMS

All employees must maintain a neat, clean and well-groomed appearance. Specific uniform guidelines and/or required articles of clothing will be explained to you as a part of the orientation process.

OTHER

Additional language ability preferred.

 NOTICE

  • The hospitality business functions seven days a week. In addition, this is a hospitality business and a hospitable service atmosphere must be projected at all times. 
  • Upon employment, all employees are required to fully comply with SLS rules and regulations for the safe and efficient operation of the facilities. Employees who violate restaurant rules and regulations will be subject to disciplinary action, up to and including termination of employment. 
  • This document reflects the job content at the time of writing and will be subject to periodic change in the light of changing operational and environmental requirements. Such changes will be discussed with the jobholder and the job description amended accordingly.  
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